So, you want your site to show up as high as possible on Google. Join the club. 20 gazillion other websites are clamoring for the same thing. And guess what? Google has its own agenda. They don’t care whose site comes up on top–whose business gets the free advertising. What they want is to give [...]

There are a million ways to make money (or if you’re already making money, there are a million ways to make more money). But none of us has time to do all of them. And few of us have the desire to do all that we have time for. Part of the secret to success [...]

I’ve posted an Affiliate marketing example showing a way to create a search page for multiple affiliates programs. A few noteworthy notes:
1) The affiliate search results are displayed on your website so that if your visitor doesn’t find anything interesting in their searches, they’re still on your site.
2) Default search terms relevant to my target [...]

If you’re an AdSense advertiser, there’s an eBook (PDF) that you should consider reading: Google AdSense Secrets or What Google Never Told You About Making Money with AdSense. I considered getting it a few months ago, but decided then not to spend the money. I did some reading online about how to boost my AdSense [...]

I just finished a redesign on the homepage for my RSS parser, CaRP. While I liked the general aesthetics of the old design just fine, the page suffered from having too much information crammed into it without sufficient organization. The new design contains almost all of the same information, but is organized in a way [...]

In thoery, eBay is a place where shoppers enter their maximum bids for items, and then the system sells them to the highest bidder for the lowest amount necessary to beat all other bidders. In practice, there’s more to the game than that.
I haven’t done any studies, but I’ve purchased a few items on eBay, [...]

How’s this for ironic: I just listened to a podcast from Church of the Customer talking with Seth Godin about his book Are all marketers really liars?, and as my MP3 player finished playing it and went to the next track, the first words to come out were, “Hey, shut up. Don’t lie to me.” [...]

Two simple steps to higher search engine placement: “Search Engine Optimization doesn’t have to mean paying gobs of money to self-proclaimed professionals with questionable qualifications. Nor does it have to mean hiring an army of copywriters to fill your site with content. Two simple steps will boost your search engine ranking and give visitors a [...]

Google’s AdSense ads have started showing up in RSS feeds from a few different publishers. At present, they’re just testing the concept, so not many publishers are able to participate, but it sounds like the program will be expanding soon. This will likely lead to more feeds carrying full content, rather than just summaries or [...]

If your search engine optimization efforts are focused solely and capturing visitors who are searching for products like yours, you may be missing a huge chunk of your market. Don’t forget about those people who are looking for complementary products, services and information.
Over the last six months, some of the things I’ve done that have [...]