When was the last time you made a design adjustment to every page of your website? When was the last time you wanted to make a design adjustment to every page of your site? If the two dates aren’t the same, I’m guessing that you’re not making optimum use of website templates. Today, I’ll discuss [...]

When starting out with CSS, you may be tempted to assign a class or two to every item on your page. Today’s tip will help you to accomplish the same amount of styling without overly littering your HTML with classes. The trick is to use descendant selectors.
Let’s say, for example, most of your page contains [...]

You’ve learned HTML. You’ve built your website. It looks just fine. Why should you bother to learn CSS? Why should you overhaul your existing site to use CSS? More to the point, why should you spend time that you could be using doing other important things learning and implementing CSS? Is it really worth it? [...]

I’ve just posted a keyword density analyzer on my site. Use it to check whether your webpages repeat the keywords you want to optimize for the proper number of times. Don’t repeat them often enough, and the search engines won’t know what your page it about. Repeat them too often, and search engines will discount [...]

I’ve just posted a new SEO article on how to increase your PageRank by creating more web pages. It covers a few dos and don’ts to help you maximize the benefit you get from adding new webpages to your site.

In response to my article on using RSS for SEO, the question has arisen of whether outbound links from a web page really reduce its PageRank. The answer? Yes and no.
Without going into too much detail, Google doesn’t take PageRank away from one page and give it to another, so the answer is no. But [...]

The SOS Band may not have been thinking about web design when they recorded “Take Your Time (Do It Right)”, but that doesn’t mean we can’t apply their words to our craft. “Baby we can do it, take the time, do it right.” If you build your website right the first time, you’ll reap the [...]

I’ve just posted an article titled SEO: Using RSS to increase relevance and maximize freshness, outlining how to display newsfeeds on a webpage, and optimize their display for SEO purposes. Details include: using free software to display newsfeeds, using semantic markup to emphasize keywords, and a technique for avoiding giving away PageRank.

When a search engine spider reads the text of your webpage, it sees a lot of words. How does it figure out whether the topic of your page is the word “the”, the most common word on the page, or “Thneeds”, the product you’re selling? It’s partly a matter of the search engine ignoring common [...]

While working on the predecessor site to The Professional Network, my brother with whom I was collaborating quoted some wise person saying that “perfect is the worst enemy of good enough.” In other words, once something is good enough to do the job it’s designed for, the worst thing you can do is to keep [...]